The Carpet Cleaning business is very alive on the web.
The yellow pages are dying and are being replaced by web searches.
I believe the future acqusition of new customers for many carpet cleaners will be from the Web.
These are very simple statements but will have a huge impact on the future of your Carpet Cleaning business. I believe the two largest expenditures for most carpet cleaning companies are direct mail and the Yellow pages. Direct mail and Val-Pack are great options for lower priced carpet cleaning operations but do not seem to pull as well for higher priced cleaners.
Your Web presence can be handled by us. We are SEO pros. We optimize websites for search engine results.
In many areas there are three to eight different yellow page books. They will not all survive the next few years. Many people do not even keep a phone book around and only use the web for both calling and searching for businesses.
Where do you get your phone calls from? Are people calling you from finding you on your website? Your yellow page ad? Your Val-pak ad? You should be tracking this so you can tell what is working.